For the champagne brand Guldkula, I created two TV commercials for New Year’s Eve and graduation. The source material consisted solely of a product image of the bottle. From there, I developed the entire visual concept and created all the settings, moods, and details surrounding the product. Each commercial was given its own distinct style, tailored to the feel and context of the occasion.

The New Year’s commercial was built around an exclusive and festive atmosphere, while the graduation commercial took on a brighter, more energetic, and celebratory tone. The goal was to place the product in two believable yet visually striking worlds, where Guldkula became a natural part of the celebration.